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NUORO
Project Type
Strategy, Consulting, Branding, Online
Date
2022
Standort
Switzerland
Introducing NUORO, a groundbreaking project that embodies a new way of working. For our client, a personnel service provider in Switzerland, we embarked on a journey to build a brand that is both dynamic and versatile, appealing to a young, flexible audience while capturing the vibrant spirit of the St. Moritz region.
Multilingual Excellence:
In a country as diverse as Switzerland, we understood the importance of a brand that transcends linguistic boundaries. NUORO seamlessly operates across multiple languages, ensuring clear and effective communication with a wide-ranging audience.
Connecting with Youth:
Our goal was to resonate with a younger demographic, those who are adaptive, energetic, and ready to embrace new opportunities. NUORO’s fresh and engaging identity speaks directly to this target group, reflecting their values and aspirations.
Celebrating Regional Diversity:
St. Moritz is renowned for its sporting culture and natural beauty. NUORO embodies this dynamic diversity, infusing the brand with the vitality and spirit of the region. It’s more than a name; it’s a celebration of the vibrant lifestyle that St. Moritz offers.
Embracing a New Work Ethic:
NUORO stands for a "new gold" standard in the way we approach work (NU ORO). It’s about flexibility, innovation, and embracing change. This brand redefines how we see employment, promoting a work culture that is as dynamic and diverse as the people it serves.
With NUORO, we have crafted a brand that not only meets but exceeds the expectations of modern, multilingual, and youthful audiences, all while celebrating the unique essence of St. Moritz. Welcome to a new way of working. Welcome to NUORO.
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